MBA Media and Entertainment Management

A student of Computer Science has an innovative career plan. He is presently doing his undergraduate studies in Computer Science and planning to do MBA after that. However, his final aim is to get into television / entertainment industry after MBA. So, all tha he wants to know is what specialisation to choose to get into media industry? Where relevant courses are available?

Here is some broad guidelines and institutes that suits to this career plan. There are not many institutes offering an MBA with specialization in Media and Entertainment. The two prominent one are Mudra Institute of Communication, Ahmedabad and Manipal University, Bangalore ( in association with Whistling Woods International of Subhash Ghai).

The typical roles that an MBA can have in these sectors are for Marketing, Branding, Business Development and Event Management. To get into the sector in these roles you would be advised to specialize in marketing. Like any other industry here also MBAs in Finance and HR can be employed. If your interest is in the production side you may have to look at specialized courses and not an MBA.

ABAP or FICO- Which is more useful

A student with career interest in Management field asked, ‘I completed my B.Tech computers in the year 2007. Now I’m doing MBA (HR) through distance education. I want to do SAP course. Can u suggest me which module in SAP is suitable for me, either ABAP or FICO module? What about my future?

Answer: You did not mention anything about your work experience, which is critical to understand the need to advise further. If you don’t have any experience in programming or coding in software there is no point in doing ABAP. At the same time without any experience in HR you can not use any of the learning from SAP. FICO are more for the people with financial exposure and degree/ certifications (CA/ ICWAI/ MBA- Finance).

Don’t just do SAP program without any of the pre – requisite otherwise you are investing in a block hole and wasting money. Please note any ERP learning would be highly recommended for people with relevant experience in the area of module that you choose, just a degree even can’t make you eligible to do an ERP course.

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